IT Amendment Rules 2026 (G.S.R. 120(E))
A prominent label (a spoken notice at the start for audio) and permanent metadata with a unique tool ID.
In short
- Where: India
- Status: In force since 20 February 2026
- Who: Intermediaries whose tools make, alter or share synthetic media
- Covers: AI-generated content generally
- Kennmarq.com: covers images and video today; audio: waits for spoken notices in audio (expected December 2026).
Updated 4 November 2026; source checked 4 November 2026. Sources are government sites. This page explains what Kennmarq.com does; it isn't legal advice.
What it asks of each kind of file
| File | What it asks | Kennmarq.com today |
|---|---|---|
| Images | machine-readable marks (a watermark or metadata); a visible label | Covered |
| Video | machine-readable marks (a watermark or metadata); a visible label | Covered |
| Audio | machine-readable marks (a watermark or metadata); a notice people can hear | Waits for spoken notices in audio (expected December 2026) |
In the API
Send markets=in on each call to POST /v1/mark: a call that lacks what India's rules need is refused before anything is counted, and each mark gets a receipt of what it carries for each law. The call must also send app_name.
| File | Made with AI | A deep fake (deepfake=true) |
|---|---|---|
| Picture | Watermark, Content Credentials and the visible label | Watermark, Content Credentials and the visible label |
| Clip | Watermark, Content Credentials and the visible label | Watermark, Content Credentials and the visible label |
| Song | Refused for now: India's rules need a spoken notice before synthetic audio, which we don't add yet. | Refused for now: India's rules need a spoken notice before synthetic audio, which we don't add yet. |
Mark a picture for India
curl https://api.kennmarq.com/v1/mark \
-H "Authorization: Bearer $KENNMARQ_API_KEY" \
-F file=@image.png \
-F source=created \
-F app_name="Acme Studio" \
-F markets=in \
-o image.marked.pngAn AI coding agent gets the same answer from the MCP tool get_requirements (MCP server).
Official text
- MeitY, Gazette notification G.S.R. 120(E) of 10 February 2026
- MeitY, FAQs on the 2026 amendments on synthetically generated information
- MeitY, IT Rules 2021 page (notifications and corrigendum)