Pennsylvania AI Deceptive Advertising Act (Act 99 of 2026)
Notice that the ad contains AI-generated or AI-modified content, from its first appearance, hard to remove.
In short
- Where: Pennsylvania, United States
- Status: Passed; applies from 21 December 2026
- Who: Advertisers whose AI content could mislead about goods or services
- Covers: Advertising and influencers only
- Kennmarq.com: images: waits for labels in a law's own words and language (expected February 2027); video: waits for labels in a law's own words and language (expected February 2027); audio: waits for spoken notices in audio (expected December 2026).
Updated 4 November 2026; source checked 4 November 2026. Sources are government sites. This page explains what Kennmarq.com does; it isn't legal advice.
What it asks of each kind of file
| File | What it asks | Kennmarq.com today |
|---|---|---|
| Images | a visible label reading “The advertisement contains content that was modified or generated using artificial intelligence” | Waits for labels in a law's own words and language (expected February 2027) |
| Video | a visible label reading “The advertisement contains content that was modified or generated using artificial intelligence” | Waits for labels in a law's own words and language (expected February 2027) |
| Audio | a notice people can hear reading “The advertisement contains content that was modified or generated using artificial intelligence” | Waits for spoken notices in audio (expected December 2026) |
In the API
A rule for advertising and influencers only: markets=us-pa applies the United States' general rules in force or passed, not this one (what a call for the United States needs). The table above shows what our marks add of what it asks.