FCC proposed rule on AI in political ads (FCC 24-74)
An on-air notice, before or during the ad, that it contains AI-generated content.
A draft: it isn't law, and
markets=us doesn't apply it. This page shows what it would ask, as drafted.In short
- Where: United States
- Status: Draft: not in force
- Who: TV, radio, cable and satellite providers airing political ads
- Covers: Political ads and campaigns only
- Kennmarq.com: video: waits for labels in a law's own words and language (expected February 2027); audio: waits for spoken notices in audio (expected December 2026).
Updated 4 November 2026; source checked 4 November 2026. Sources are government sites. This page explains what Kennmarq.com does; it isn't legal advice.
What it asks of each kind of file
| File | What it asks | Kennmarq.com today |
|---|---|---|
| Video | a visible label reading “This message contains information generated in whole or in part by artificial intelligence.” | Waits for labels in a law's own words and language (expected February 2027) |
| Audio | a notice people can hear reading “The following message contains information generated in whole or in part by artificial intelligence.” | Waits for spoken notices in audio (expected December 2026) |
In the API
A draft doesn't change what a call needs: markets=us applies the United States' general rules in force or passed, not this one (what a call for the United States needs). The table above shows what our marks add of what it asks.
Official text
- FCC 24-74, Notice of Proposed Rulemaking (MB Docket 24-211)
- Federal Register, 89 FR 63381, proposed rule (5 August 2024)