Cal. Government Code § 84514 (AB 2355, 2024)
'Ad generated or substantially altered using artificial intelligence.', shown like the ad's other disclosures.
In short
- Where: California, United States
- Status: In force since 1 January 2025
- Who: Political committees that create or first publish political ads
- Covers: Political ads and campaigns only
- Kennmarq.com: images: waits for labels in a law's own words and language (expected February 2027); video: waits for labels in a law's own words and language (expected February 2027); audio: waits for spoken notices in audio (expected December 2026).
Updated 4 November 2026; source checked 4 November 2026. Sources are government sites. This page explains what Kennmarq.com does; it isn't legal advice.
What it asks of each kind of file
| File | What it asks | Kennmarq.com today |
|---|---|---|
| Images | a visible label reading “Ad generated or substantially altered using artificial intelligence.” | Waits for labels in a law's own words and language (expected February 2027) |
| Video | a visible label reading “Ad generated or substantially altered using artificial intelligence.” | Waits for labels in a law's own words and language (expected February 2027) |
| Audio | a notice people can hear reading “Ad generated or substantially altered using artificial intelligence.” | Waits for spoken notices in audio (expected December 2026) |
In the API
A rule for political ads and campaigns only: markets=us-ca applies the United States' general rules in force or passed, not this one (what a call for the United States needs). The table above shows what our marks add of what it asks.
Official text
- California Legislative Information, Government Code § 84514
- FPPC, Political Advertising Disclosures chart 1 (candidate committees)
- FPPC, newly adopted regulations (Reg. 18450.12, AI disclosure)